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GTM consulting services

GTM Consulting Services that Turn Your Market Map into Qualified Sales Calls

We map your market, sharpen your message and then run the email and LinkedIn outreach ourselves, so the advice shows up as meetings on your calendar.

Book a free strategy call See pricing
  • Plans from $4,500/month
  • Strategy Sprint from $5,000
  • Reporting every week
Outbound this quarterUpdated daily
Buyers reached28,400
Positive replies36
Calls booked11
Best segmentOps leaders at 50–200 person manufacturersVolume moved there in week 6
Example dashboard. Your numbers depend on your market and offer.

Our GTM consulting services

Consulting that's measured in pipeline

GTM consulting services usually end with a document. Ours end with a report on how many of your ideal buyers we reached, how many replied and how many booked a call.

That's because every recommendation we make goes into market straight away. If an angle doesn't work, we know within weeks, and so do you.

  1. 01

    Market mapping

    Your total addressable market counted by segment, title and region, so targets are based on real numbers.

  2. 02

    Messaging

    A message library for each persona, tested on real buyers before it goes on your website or into decks.

  3. 03

    Outbound execution

    Email and LinkedIn sequences run for you, with every interested reply booked onto a calendar.

  4. 04

    Pipeline reporting

    Weekly numbers from buyers reached to calls held, synced to your CRM.

The GTM stack we run every day

How it works

How we build your GTM engine

Five stages, each with clear outputs, so you always know what's done and what's next.

  1. Weeks 1–201 / 05

    Agree who you sell to and why they buy

    On a kickoff call we pin down your ideal customer profile (ICP), size your total addressable market (TAM) and sharpen the offer, so every message after that has a reason to exist.

    • ICP and buying committee
    • TAM counted, not guessed
    • Offer and angles agreed
    • Exclusions listed
    ToolsApolloClay
  2. Weeks 1–302 / 05

    Build the outbound engine

    We set up outreach-only domains and inboxes and warm them up, prepare the LinkedIn profiles that will send, and build a verified, enriched list of the people on your ICP.

    • Domains and inboxes warmed
    • LinkedIn profiles prepared
    • Lists enriched and verified
    • Synced to your CRM
    ToolsGoogle WorkspaceMicrosoft 365Clay
  3. Weeks 3–603 / 05

    Launch email and LinkedIn together

    Each buyer gets a short sequence across both channels: emails that read like a person wrote them, plus LinkedIn touches that put a face to the name. We test angles side by side.

    • Email and LinkedIn in one sequence
    • Angles tested on real buyers
    • Placement checked first
    • Weekly results
    ToolsInstantlySmartlead
  4. From your first reply04 / 05

    Book every interested buyer

    Replies on either channel are answered the same day. Interested buyers go straight onto your calendar with a short brief, and the conversation lands in your CRM.

    • Same-day replies
    • Calls booked for you
    • A brief on every lead
    • Nothing lost between channels
    ToolsHubSpotClaude
  5. Month 3 onwards05 / 05

    Scale what converts

    With three months of data we put volume behind the segments and messages that book calls, add buying signals such as hiring and funding, and review the plan with you every month.

    • Winning segments scaled
    • Signal-based plays
    • Monthly GTM review
    • Quiet buyers followed up
    ToolsClayApollo

What you get

One outbound engine, two channels

Email does the reach. LinkedIn adds the familiarity. We run both from one plan.

Calculator

What could outbound be worth to you?

A realistic estimate from real email campaign results. LinkedIn comes on top. Move the sliders to match your business.

10,000
5,00060,000
$10,000
$1,000$1,000,000
60%
30%95%
20%
5%80%
  1. Emails sent30,000
  2. Replies600
  3. Interested leads24
  4. Sales calls booked7
  5. Calls that happen4
  6. New customers a month0.8
Customer value won each month$8,000On the Launch plan ($4,500/month)

The maths: 2% of emails get a reply → 4% of replies are interested (0.08% of emails) → 30% of those book a call → your show rate → your close rate.

That is about 1 positive reply per 1,250 emails and 1 booked call per 4,200 emails. Not every booked call happens, so set your show rate too. Each lead gets up to 3 emails. Figures are monthly, once campaigns are running, and rounded down. Your results depend on your market and offer.

Pricing

Plans for every stage of your go-to-market

Every plan includes the same team, the same process and both channels. You choose how many buyers we reach each month.

Not ready for a plan?

GTM Strategy Sprint

Three weeks to a written go-to-market plan: ICP, positioning, messaging and a channel plan you keep. Credited against your first month if you go on to a plan.

$5,000one-off

Ask about the GTM Strategy Sprint

Prices in US dollars, billed monthly. 3-month minimum, then month to month.

Who we work with

Is outbound GTM right for you?

It works when the numbers add up. If they don't, we'll say so on the first call.

A good fit

  • You sell to other businesses (B2B)
  • Your company makes at least $1 million a year in revenue
  • Your average customer lifetime value is at least $3,500
  • There are 10,000+ potential buyers in your market
  • Someone on your team can take calls soon after they're booked

Not a fit

  • You sell to consumers or a low-cost self-serve product
  • Your annual revenue is under $1 million
  • Your average customer lifetime value is under $3,500
  • Your market has fewer than 10,000 possible buyers
  • No one is available to take and follow up on sales calls

FAQ

Questions we get asked a lot

Which GTM consulting services are included in a plan?

Every plan includes market mapping, ICP definition, messaging, list building, email and LinkedIn outreach, reply handling and weekly reporting. The Strategy Sprint is a stand-alone project if you only want the plan.

Do you only do outbound?

Outbound is where we test and prove the strategy, because it gives fast, clear feedback. The ICP, messaging and market map we build are just as useful for your website, ads and sales team.

How quickly will we see results?

The strategy work takes two to three weeks while the inboxes warm up. First messages go out around week three and first replies usually follow within days.

Will outreach hurt our domain or our LinkedIn?

No. Emails go from separate domains registered only for outreach, so your company domain is never used, and every inbox is warmed up first. On LinkedIn we keep daily activity well inside the platform's limits and write like a person, not a bot.

Do you guarantee a number of meetings?

No, and be wary of anyone who does. Results depend on your market, your offer and your sales process. We commit to the work: the agreed number of buyers reached every month, messages tested and improved, and every interested reply booked in for you.

How long do we need to sign up for?

Three months to start. That's how long it takes to test angles properly and see reliable numbers. After that it continues month by month.

Book your free strategy call

Tell us a little about your business. We'll look at your market and who you sell to, then come to the call with what an email and LinkedIn programme could realistically do for you.

  • 30 minutes, no obligation
  • A realistic view of your market size
  • We reply within one business day

Have a question first? Send us a message

Fergal Byrne

“After 16 years in B2B marketing, cold email is currently the fastest way I know to get in front of the right buyers. When done right, it books qualified calls within weeks.”

Fergal Byrne, Founder

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